People Who Work Here: Jeff Petrie

Photo of Jeff Petrie by Joshua Navarro

Photo: Joshua Navarro

Jeff Petrie, Director of Membership

So how hard is it to be membership director at America’s first modern art museum? 

I have learned in my various occupations over 24 years that with every job and employment situation come new and different challenges. The Phillips is a unique institution, energized by our director but also by all the staff who each enthusiastically use their expertise and do their part to help the museum thrive. What’s hard about being Director of Membership is the balancing act: I keep my ear to the ground for ingenious, groundbreaking membership efforts; I use the technology we have already and embrace the idea of doing something new; and I reinvent old ideas. Throughout the year I have to keep my eye on driving our membership revenue towards our goal, which can be tricky at times because so much relies on the popularity of special exhibitions. Simultaneously, I need to explore new ways to reach new people and somehow inspire them to become friends of the Phillips. The effort is daily and always changing, and it involves people.

How did you learn of the Phillips?

In 2000 I moved from Seattle to San Francisco, where I worked in the membership department of the de Young and Legion of Honor museums during the run of a Georgia O’Keeffe exhibition organized by a small museum on the East Coast I had never heard of called The Phillips Collection. My supervisor in San Francisco was and still is revered as one of the top membership professionals in the world, and it was an amazing opportunity for me to work with her for six years. In 2006 she left to start her own membership consulting firm. One of her clients was The Phillips Collection, and in September 2007 she told me about the opening in membership. I applied, gave the interviews my best shot, and was hired. Today a framed poster from that O’Keeffe exhibition hangs in my office.

What do people tell you about why they’re joining the Phillips?

Many people who join museums as members do so for the benefits. At the Phillips we recently conducted an in-depth, comprehensive review of our benefits structure, so that we could compare ourselves to other institutions like us. We deliver the best experience we can to keep members engaged, excited, and happy. Even more important, though, is the message of philanthropy. Our education department produces national programs that integrate art in learning. They connect with children here at the museum or at their schools in D.C. as well as far-off states. Our conservators take meticulous care of a world-renowned permanent collection. Our special exhibitions engage and sometimes even entrance, bringing a global conversation about art into the galleries of the Phillips. The Phillips is a gathering place for our community and a crossroads for visitors from around the world with tour books and cameras in hand.

Do you have a favorite artist in the collection?

In 1955 my grandparents moved into a new house in Chehalis, Washington, and they needed a work of art to put above the grand fireplace. One weekend they drove to Seattle and perused several galleries looking for a work of art they both liked. After quite a bit of searching, they finally agreed on a painting that reminded them of their favorite vacation spot, Lake Chelan, which is surrounded by apple orchards that line rolling hills. The work of art they found wasn’t actually an original painting, rather a reproduction of one. Still, it was purchased and placed above the fireplace, which became a site of much family activity. In 2006, when my grandmother followed by grandfather in passing, I asked to have the “painting” above the fireplace. If ever my grandparents knew who painted the original, or what it was titled, they had long forgotten. Fast forward to December 2007: at the end of my Phillips job interview, I took a walk around the galleries and was floored when I stepped into a gallery in the original house and there, above a fireplace, was the original to my copy–John Marin’s Tunk Mountains, Autumn, Maine painted in 1945. For me, it’s gotta be John Marin.

The Artist Sees Differently: Darci Vanderhoff

Darci Vanderhoff, Chief Information Officer, on the mic

Darci Vanderhoff, Chief Information Officer, on the mic! Photo: Joshua Navarro

DARCI VANDERHOFF, Chief Information Officer

How did you learn about the Phillips?

I originally came to Phillips exhibitions as an art enthusiast. One of my favorite shows was Impressionists in Winter in 1998. I didn’t even mind the long lines (once I got inside). Several years later, I came to sell the Phillips on the idea of online ticketing. Then, in 2001, I applied for the IT Director position when it became available at the museum.

You formerly worked as a writer, you’re a musician in a band. Do you feel you are inspired by the Phillips art? 

I worked at the editorial desk of the Washington office of the Wall Street Journal for a number of years, and then left to freelance in both writing and photography. I was published locally as well as in Dallas, Detroit, and other cities. I did research for Judy Woodruff’s book This is Judy Woodruff at the White HouseRadcliffe College’s Arthur Schlesinger Library (a women’s archive) holds a collection of my articles and photographs. I eventually became a music critic, and at the suggestion of musician friends, I decided to attend music school myself. It was a radical idea to me, so I took to it immediately. After getting my feet wet in a local music school for a year, I enrolled at Berklee College of Music in the mid-1980s with a scholarship.

I am a musician. I primarily sing but also write. My degree is in songwriting. I am one of thirteen in the local band Cleve Francis and Friends. We routinely play at The Birchmere in Alexandra, Virginia, and at local benefits. We released a CD, Storytime: Live at the Birchmere, in 2009. In addition to singing, I am the “administrator” of the group: setting rehearsal schedules, digitally recording rehearsals, distributing recordings, managing databases, etc., which is where my digital skill-set comes in handy. I am the only woman in the group. Go figure. I recently joined a smaller group doing more instrumental music across a wide spectrum of genres. Instrumentation includes keyboards, guitar, upright bass, and vocals (three of us sing). I’m having fun doing lead vocals again.

Yes, I am inspired by the art at the Phillips, and even more by the artists who work here. Most of my coworkers are brilliantly creative people.

Do you listen to anything as you do your artwork?

My “artwork” is primarily music. I listen to a lot of music during my work commute, but I also use that time to prep for shows. The rehearsing could be considered a driving distraction, I guess, but it’s been a part of my commute for some time, so I think I balance the two well. Don’t tell anyone.

Who’s your favorite artist in the collection?

I am very fond of Claude Monet, Georgia O’Keeffe, Edward Hopper, Jacob Lawrence, Paul Dougherty, Childe Hassam, Gustave Courbet, and our growing photography collections.                   

Do you collect other artwork – or anything?

I collect a few things:  I have a striped beach rock collection, mostly from Plum Island in Massachusetts where I strolled often while going to school. I have a Washington Nationals bobble-head collection that is in need of attention. I also collect art. One of my favorite acquisitions was purchased from one of the Phillips museum assistants in a staff show: a colorful photograph of multiple faucet handles from an abandoned steel mill in Pittsburgh. Clearly, I trend toward water themes.

 And do you have a favorite Marjorie Phillips painting?

I like Nuns on the Roof, too.

Hear Darci’s song, “Every Little Bit”

-Rolf Rykken

 

Happy Birthday Georgia O’Keeffe

Detail from letter, Phillips Collection Archives

By 1926, Duncan Phillips had three paintings by Georgia O’Keeffe in his collection. (Two of those remain today: My Shanty, Lake George and Pattern of Leaves.) In his book, Collection in the Making (1926), Phillips says of O’Keeffe, “All must recognize the potency of her pallette. A blue petunia will cause blue to become an emotional experience in and of itself.”